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Email and automation, built inside NTJ.

Write a campaign, send it, see who opened it. Flowly is the email engine our team built to run marketing operations — campaigns, segments, automations, and the delivery reporting behind them.

Sample data — illustrative only
newsletter.ntjtech.com / campaigns
Send queue247
Workers3/4
APIdegraded
Sent today42,118
build 6.02.1
Campaigns
Drafts 12
Lists
Automations
+ Compose
SC
MJ
DK
MK
All 248 Running 6 Failed 2 Drafts 12
sort: updated
campaign status recipients open click
spring-sale-082 promo
all_customers · 4,824 cmp_8KZ4n2
SENDING 64% 3,087of 4,824
new-collection-drop-v2 newsletter
regular_buyers · 1,240 cmp_Zr1mT8
DELIVERED 1,240 42.1% 11.2%
order-confirmation-v3 txn
txn_orders · 86 cmp_3aP9wQ
RETRYING 12/86 sent 0% 0%
✗ mx lookup timeout · retry 2/3 · next attempt 00:42
welcome-series-day-1 welcome
new_signups · 412 cmp_Lq7bV4
QUEUED 0of 412
abandoned-cart-recovery automation
cart_dropped_24h · 318 aut_Vk2pN9
RUNNING 318today 31.7% 8.4%
Insights 14:08 UTC
Open rate trending up +4.2%
7d avg38.4% → 41.8%
! Bounce alert · gmail.com 47
new-collection-drop-v23.8%
+ 84 new signups today +12%
via signup_form+84 / 612 wk
What you can do

Send better email, with less fuss.

The things Flowly does well, so you can stop fighting your tools and send the email you meant to send.

Drag-and-drop builder

Click blocks together. No code, no Figma. Hero, text, image, button — arrange and send.

Audience segments

All customers, new signups, regular buyers, VIPs. You decide who gets what — with one tap.

Live delivery insights

Open rates, clicks, bounces — as they happen. You'll know what's landing before the day's out.

Automations

Welcome series, birthday emails, abandoned-cart nudges. Set them once, they run themselves.

Templates

Clean defaults that look like you spent time on them. Start from one, swap the words, hit send.

Spam-safe by default

SPF, DKIM, DMARC, throttling — all handled for you. Your mail lands where it's supposed to.

How it works

Three steps. That's it.

From blank canvas to live campaign — usually under fifteen minutes the first time.

1

Build

Drag blocks together. Hero, paragraph, image, button.

Hero image
Paragraph text
Shop now button
+ drop a block here
2

Pick an audience

Tap a segment. Or build a new one in 30 seconds.

regular_buyers 1,240
all_customers 4,824
new_signups 412
vips 84
3

Hit send

And watch the metrics roll in.

Delivered 1,238+99%
Open rate 42.1%+4.2
Click rate 11.2%
Sample data — illustrative only
Live preview

Click around. Get the feel.

A look inside Flowly: a campaign list, an expanded report, and a compose draft — all in one calm screen.

newsletter.ntjtech.com / workspace / acme
Try this in the demo
Campaigns 5 of 248
spring-sale-082 promo SENDING
4,824 recipients 23m ago
new-collection-drop-v2 newsletter DELIVERED
1,240 recipients 42.1% open 11.2% click
welcome-series-day-1 welcome QUEUED
412 recipients auto · on signup
birthday-blast-march automation 06:00
234 recipients tomorrow morning
re-engagement-we-miss-you winback DRAFT
1,847 dormant by @MJ
Report live
new-collection-drop-v2 cmp_Zr1mT8
Sent to regular_buyers · 1,240 recipients · 2h ago
Delivered
1,23899.8%
Opens
52142.1%
Clicks
13911.2%
Unsubscribed
30.2%
Opens, last 2h opens
Latest delivery events
14:08:12delivered · gmail.com
14:08:09opened · sarah@cafe-noir.co
14:08:04clicked · /spring-collection
14:07:51soft bounce · mailbox full
New campaign draft
From Acme <hi@acme.shop>
To regular_buyers + vips
Subject Something new just landed…

Hi {{first_name}} —

Our spring collection is live, and we saved you a head start. Twelve new pieces, made with the linen you liked last time.

Have a wander.

Shop the drop
Open this in the live demo
Who it's for

Built for the people we work with every day.

Not a giant marketing team. You. Maybe one or two colleagues. People who'd rather be running their business than wrestling an email tool.

Shop & service owners

Stay in touch with regulars. Birthday reminders, special offers, new-arrival announcements.

e.g. "Your usual is back in stock, Maya."

Freelancers & solopreneurs

Keep clients warm between projects. Quarterly updates. New service launches.

e.g. "Q2 wrap-up · what I shipped"

Online sellers

Recover abandoned carts. Reward repeat customers. Bring browsers back.

e.g. "Still thinking it over? Here's 10%."

Connects to your existing tools — green is live, amber is on the way.

Crewix ready Stripe ready Cloudzy ready PopCart ready CSV import ready GitHub planned Slack planned Zapier planned
Quick answers

Things people ask about Flowly.

Will my emails land in the inbox?

Yes — that's the part we obsess over. Flowly handles SPF, DKIM and DMARC for your domain automatically, throttles sends to look like normal human traffic, and pre-flags risky content before you hit send. We also rotate dedicated IPs so one bad neighbour doesn't drag your reputation down. If a campaign looks suspicious to a major provider, we'll tell you before they do.

Can I import my existing contacts?

Drop in a CSV (or paste from a spreadsheet) and Flowly will figure out the columns. We dedupe automatically, flag obvious typos, and check the list against known bounce traps before your first send. Importing from Mailchimp, ConvertKit or Substack? Use the connector — it preserves your tags and unsubscribe history.

Do I need to know HTML?

No. The whole builder is drag-and-drop. The default templates look good without you touching a single tag. If you do know HTML (or want to paste in a snippet from your designer), there's a code block for that — but it's tucked away. Most users never open it.

What if my team grows?

Flowly scales with your team without forcing you onto a different product. The same campaign editor, the same automations, the same deliverability tooling — whether you're one person sending a newsletter or a team of fifteen running coordinated campaigns. Adding teammates doesn't move you to a "different" Flowly with extra menus; everyone just shows up in the same workspace.

Other tools in N.T.J

See Flowly running.

A real working app — not a slide deck.

View interactive demo
Opens the interactive demo
Features in depth

Everything Flowly does.

Twelve things Flowly does well. Here's the whole list, in plain terms.

Drag-drop email builder

Drag blocks into place and you've got an email. No HTML, no fiddling.

Audience segments

Split your list by what people did, their tags, or when they last showed up. Send to just those people.

Automations

Set up a welcome, birthday, or win-back sequence once. Every subscriber walks through it. You don't touch it again.

List import & export

Bring a list in from a CSV, or take yours out whenever you want. Your subscribers are never locked in.

Live delivery insights

Watch your sends land as they go out. You can see what's getting through and what isn't.

Open and click tracking

See who opened, who clicked, and what they clicked. On every campaign.

Deliverability tools

We walk you through SPF, DKIM, and DMARC so your mail lands in the inbox, not the spam folder.

Bounce & unsubscribe management

When someone bounces or unsubscribes, we take them off the list for you. Nothing to clean up by hand.

Custom templates + brand kit

Save your colors, fonts, and logo once. They show up on every campaign after that.

Preview across 40+ clients

Check how your email looks in 40+ apps before you hit send. So Outlook doesn't wreck your layout.

Import from CSV / CRM

Drop in a CSV or pull from your CRM. Your contacts are in within a couple of clicks.

REST API for sends

Kick off sends from your own code. The REST API is documented and does what you'd expect.

Use cases

How teams put Flowly to work.

Onboarding flow for a new subscriber

Someone signs up. They start a 5-day welcome sequence: an intro on day one, a discount code on day three, a quick "how's it going?" on day five. You set it up once.

Win-back for lapsed customers

Anyone who hasn't ordered in 60 days gets an email with picks based on what they bought before. About 8% come back.

Weekly newsletter to the full list

One template your team drops content into every Monday. Open and click numbers come in live, so you've got something to show at the next meeting.

Built inside NTJ

This technology was developed inside NTJ to support marketing operations, automation, analytics, and client delivery. Availability may vary depending on the product and use case.

Some NTJ technologies are used internally, some are made available to selected clients, and others may be released publicly. This technology is not the primary service offered by NTJ — our core focus is helping businesses achieve measurable growth through better marketing.

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